Chiesi USA’s Doug Baratta Named Cardinal Health’s Brand Trade Rep of the Year

Published · 2 min read · North Carolina
Chiesi USA’s Doug Baratta Named Cardinal Health’s Brand Trade Rep of the Year

Doug Baratta, Vice President, Trade & Channel Management, US at Cary, North Carolina-based Chiesi USA, has been named Cardinal Health’s Brand Trade Rep of the Year at Cardinal Health’s Business Partners Conference. This year, Baratta also became Chair of Cardinal Health’s DSP Advisory Board.

Cardinal Health leaders praised the recognition. Stacey Waweru, VP, Strategic Sourcing – National Brands at Cardinal Health, called it “a huge accomplishment,” and Ryan Carroll, Manager, Strategic Sourcing, described Baratta as “a highly respected and trusted business partner.”

A Team Award

Baratta credits the recognition to the whole Chiesi team, according to the company, including the Customer Service and Supply Chain colleagues who work alongside Cardinal Health every day to keep distribution running smoothly. “Patients are at the center of every partnership we build,” Chiesi said in announcing the award.

About Doug Baratta

Baratta has spent more than 15 years at Chiesi USA. As Vice President of Trade and Channel Management since 2017, he is responsible for all wholesale and retail chain accounts across Chiesi’s brand and generic products, and he oversees Customer Service and Inside Sales. He also established and manages Chiesi USA’s Specialty Network, which includes HUB services, specialty pharmacies, and specialty distributors. He joined Chiesi in 2011 as Senior Director of Corporate Accounts.

Before Chiesi, Baratta served as President of Brighton Pharmaceuticals and Senior Vice President of Trade Relations at Victory Pharma. Earlier in his career, he was National Account Director at Eon Labs and held trade relations leadership roles at Biovail, including Director of Trade Relations, Area Director, and Director of Senior Care and GPOs.

Baratta holds a Bachelor of Science in Business Administration from the University of South Carolina.